As the craft brew industry continues to grow, brewers are increasingly turning to metal packaging to differentiate their brands on the shelf, protect quality and spur new drinking occasions.

Craft brewers come to Crown knowing that we will provide the high level of service and support that they need.

Our award-winning graphics capabilities help these artisan brewers get the most from the beverage can. We provide valuable services and expertise every step of the way, offering flexibility with order sizes and facilitating connections with mobile canners and co-packers for those just starting up. We will work with you to select the right size and format and help with graphic design to make sure every can reflects the quality of the beer it contains.

As their business grows and expands, craft brewers look to partner with Crown from concept development all the way to commercialization.

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Craft Brew Success Stories

  • Scottish brewers BrewDog ( have spearheaded the rise of craft beer in the UK and is listed in The 2012 Sunday Times Fast Track 100 as the fastest growing food and drink company in the UK, exporting to over 55 countries and boasting a global portfolio of 26 bar franchises.

    BrewDog in Crown Cans
  • Colorado-based Avery Brewing Company wanted to make its popular White Rascal Belgian Ale, Joe’s Premium American Pilsner, Ellie’s Brown Ale and India Pale Ale brands available in metal beverage cans and was looking for a partner who could help them convey its premium, progressive image to consumers.

    Four Avery Brewing Cans
  • For the Boulder, Colorado-based Upslope Brewing Company, it was the sustainability benefits of metal that drove interest in packaging its hand-crafted ales exclusively in beverage cans. From day one, Upslope knew that beverage cans were the perfect way to get people to take its brews on their next outdoor excursion.

    Three beer cans for Upslope Brewing
  • With two decades of experience and 18 different commercial beers under its belt, Wachusett Brewing Company chose to transition to metal beverage packaging for its most popular beers - Wachusett Blueberry and Green Monsta IPA.

    Two cans for Wachusett Brewing Company
  • To offer a broader range of choices to consumers, Sprecher Brewing Company chose to package its Special Amber and Root Beer in 12oz beverage cans from Crown.

    Root Beer and Special Amber by Sprecher
  • For Breast Cancer Awareness Month in October, Sockeye Brewing partnered with Crown to re-launch its flagship Dagger Falls IPA brand in limited-edition pink beverage cans.

    Special pink beverage cans for Dagger Falls
  • With vocal supporters being considered the “12th man on the field” for many football teams, brands often turn to eye-catching beverage can designs to engage fans across the U.S.

    The "12th Man" can by Hilliard
  • With the launch of Helles Golden Lager, its ninth canned beer, Sly Fox Brewing Co. of Pottstown, Pennsylvania became the first brewery in North America to utilize Crown’s innovative 360 End® beverage can technology.

    The 360 End for Sly Fox