Infinity
Based on the idea that most grocery products will be delivered directly to consumers’ homes by the year 2020, CROWN Packaging Technology has created Infinity: a stainless steel container that is returnable and reusable. Well-suited to processed food as well as to fresh food, Infinity is available in a range of sizes, so it can accommodate single- or multi-serve portions. The container features an easy-open closure with a transparent sealing panel so consumers can view the product inside. Once empty, consumers can leave the containers at curbside to be collected and refilled. Antimicrobial coatings ensure refills will be as safe and fresh as the first product that was packed. The coatings also make Infinity containers easy to clean for consumers. Most importantly, reusing the container improves the already impressive environmental credentials of 100% recyclable metal packaging by moving further up the sustainability pyramid.