When it comes to metal food cans, the ability to lock-in and preserve the freshness of ingredients, while also keeping out unwanted elements such as microorganisms and oxygen – is a big advantage. The same can be said for the secure containment of internal carbonation and pressure in beverage cans.
According to research from the Illinois Institute of Technology shared at the 2016 Experimental Biology Conference, an easy and fast way to increase our daily fruit and vegetable intake is to incorporate canned foods, such as tomatoes, into our meals.
One of the most important elements for brands to take into consideration is the emotional power their products evoke - technology has allowed product interaction to be a two-way conversation. In the final installment of our series, we take a look how brands can harness positive customer interaction by means of emotional engagement.
Established in 1970, Earth Day (April 22nd) is a well-known global event that honors the environment and increases the public’s awareness of major ecological and conservational issues that affect Mother Earth.
Crown Aerosol Packaging North America announced earlier this year that all US aerosol plants have been certified to Safe Quality Food (SQF) Level 2 code. Doug McFadden, Director Aerosol Quality at Crown Aerosol Packaging North America explains how – and why – Crown was able to achieve SQF certification.
Packaging can make or break the success of a product by resonating with a consumer’s past or present experience, thus helping to differentiate a brand and expand the brand experience. A host of memories and emotions can define that brand experience and evoke feelings of refreshment, excitement, fun and even nostalgia.