Crown Helps Bring Christmas Cheer To Consumers With Festive Tins

Wednesday, December 20, 2017

Philadelphia, PADecember 20, 2017. Christmas would not be the same without tins of goodies to dip into between the many meals, and when it comes to festive designs, Crown Aerosols & Specialty Packaging Europe is entering the season with gusto. For 2017, the company has been engaged by several of its longstanding customers to create brand new Christmas-themed tins and the results have been as glittering and impressive as the decorations on your tree.

McVitie’s biscuit selection has literally created a Christmas tree of biscuits, with its wide variety of delicious offerings making up the baubles set on a background of snowflakes. Quality Street has commissioned a series of three tins, which focuses on festive and family activities - ice skating on the village pond, a family holding hands on a snow-covered street, and a traditional family home as seen through the window as the snow comes down. Finally, Walkers shortbread have chosen an ‘Old Saint Nick’ theme, as father Christmas himself is pictured trimming his tree and tending his reindeer on tins of Festive Shapes.

Crown Aerosols & Specialty Packaging Europe understands the importance of specialty packaging at this time of year, and dedicates a great deal of time to achieving the best results for its customers well ahead of the festive season. Experts at the Crown design studio would have been sipping a cool, iced drink in the height of Summer when these tins were developed, in preparation for the busiest time of the year for specialty packaging.

There are many benefits associated with packing festive products inside tins. Metal packaging blocks light and oxygen, helping make those treats last a little bit longer. In addition, if the tin is not needed for storage in the New Year, its 100% recyclability means it may be used several more times in various metal packaging guises before the next festive season comes around.

About Crown Holdings, Inc.

Crown Holdings, Inc., through its subsidiaries, is a leading supplier of packaging products to consumer marketing companies around the world. World headquarters are located in Philadelphia, PA. For more information, visit www.crowncork.com. For employment opportunities at Crown, please visit www.crowncork.com/careers.

For more information, contact:

In Europe: Veronique Curulla, Marketing Director; Tel: 33 1 49 18 40 28;

Email: veronique.curulla@eur.crowncork.com

In North America: Virginie Buzan, Director of Sales, Specialty Packaging Americas; Tel: (267) 847-0531; Email: virginie.buzan@crowncork.com

For editorial inquiries: Maria Ciubotaru, Associate Vice President ABI, a Finn Partners company; Tel: 44 207 017 8345; Email: maria.ciubotaru@finnpartners.com

Festive Quality StreetFestive Quality Street 2Walkers Festive Shapes