The Sixth Sense of Packaging

The Sixth Sense of Packaging

Publish Date
Tuesday, June 16, 2015
Brands have typically leveraged dazzling graphics and unique packaging shapes and convenience features to grab attention at point of sale. Recently, new technologies and innovations—particularly for metal packaging—have taken shelf appeal to a new level by creating packaging that truly engages the five senses.

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Crown's SuperEnd®

Celebrating 15 Years of the SuperEnd®

Publish Date
Monday, May 4, 2015
At Crown, we pride ourselves on the fact that our many packaging innovations touch the lives of billions of people around the world every single day. We are always looking to improve our existing products as well as to pioneer new concepts with the goal of delivering innovation that responds directly to consumer needs and helps our customers build their brands. But as we keep our eyes on the future of innovation, it’s also important to look back at some of the packaging innovations that have changed the industry.

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Green Monsta IPA from Wachusett Brewing Co.

Baseball and Beer

Publish Date
Tuesday, April 7, 2015
April 6th marked the official start of the MLB regular season, and there are fewer greater pleasures in life than enjoying a cold beer while watching a live baseball game on a summer afternoon.

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Crown Working with Nestle Purina Petcare Europe to Trial Ends in The Netherlands PHILADELPHIA, Sept. 19 /PRNewswire-FirstCall/ -- Crown Holdings, Inc. (NYSE: CCK) (Crown) (http://www.crowncork.com) announces the launch of its patented Easylift ® easy-open ends, a revolutionary new standard in convenience packaging. Crown is currently working with Nestle Purina Petcare Europe to trial the new ends on its 400g packages...

Read the full article: Innovative Easylift® Easy-Open Ends From Crown Set New Standard for Convenience