Emerging Beverage Can Categories
![Several people clink glasses together outdoors.](/sites/default/files/2022-06/lifestyle-concept-young-people-raising-hands-with-canned-beers-having-fun-toasting-together_0.jpeg)
Flavored and Sparkling Waters
Consumers are turning to flavored and sparkling waters in record numbers for their all-natural, wholesome ingredients and appealing flavors. The global flavored water market size is expected to reach USD 29.56 billion by 2028, registering a compound annual growth rate (CAGR) of 10.3% from 2021.1 In the U.S., sparkling water dollar sales rose 20.4%, totaling $267 million in convenience stores for the 52 weeks ending Jan. 29, 2022, per NielsenIQ. Seltzer water totaled $32.4 million, up 6.8%.2
Beverage cans are a natural fit for this segment, offering a similar aesthetic to more indulgent beverages but also providing important flavor and carbonation protection that upholds product quality and features unparalleled sustainability credentials.
Wine
While still a burgeoning category, wine in cans is becoming more commonplace – and accepted. A recent report by Grand View Research valued the global canned wines market size at $211.4 million in 2020 and anticipated growth at a compound annual growth rate (CAGR) of 13.2% from 2021 to 2028 to reach $571.8 million.3
Consumer preference for convenient, portable, durable and single-serve options is helping drive interest in the beverage can in this market, as is increased spending by millennials. In addition, the unique sizes and custom printing options offered by beverage cans add to the premium appearance of brands and enhances overall product appeal. Finally, with light and oxygen being among the fiercest enemies of wine, the natural barrier properties of metal ensure the product will remain fresh and taste as intended.
3 https://www.thedrinksbusiness.com/2021/12/low-alcohol-canned-wine-rtds-set-to-boom-in-2022/
Related News
![The cover for the Crown Sustainability Report press release.](/sites/default/files/styles/article_teaser_image/public/2022-09/crown-sustainability-report-press-release-cover.jpg?itok=UQBycAgm)
Crown’s New Sustainability Report Emphasizes Forward Momentum Toward Achieving Twentyby30 Goals
![Two aluminum cans - one dark purple and one cherry red - against a light blue background.](/sites/default/files/styles/article_teaser_image/public/2022-09/acquissima-resize_2.jpg?itok=K9jJo4pS)
Socorro Bebidas Expands Its Portfolio Into Mineral Water Using Crown’s Sustainable Packaging Alternative
![A Crown aluminum can with purple watercolor on the top and bottom lays against a white background. It says "metal recycles forever" on the side.](/sites/default/files/styles/article_teaser_image/public/fields/images/article/DSC_1612.jpg?itok=rjjIilrv)
Crown to Reinforce Its Commitment to Sustainability at Drinktec 2022
Crown Holdings, Inc. Elects Angela M. Snyder to Its Board of Directors
Crown Holdings, Inc. Declares Quarterly Dividend
Crown Holdings, Inc. Reports Second Quarter 2022 Results
Crown Holdings, Inc. to Add Second High-Speed Line to Parma, Italy Beverage Can Plant
![Four pillars of action to achieve recycle rate targets. See long description in body image](/sites/default/files/styles/article_teaser_image/public/fields/images/article/Recycling%20Roadmap%20Pillars.jpg?itok=xKy_Lcoo)
New Can Manufacturers Institute Report Shows How the Can Industry will Meet Its Ambitious Recycling Rate Targets
Crown Holdings Schedules Second Quarter 2022 Earnings Conference Call
![See long description](/sites/default/files/styles/article_teaser_image/public/2022-09/CMI%20Release_Lease%20to%20Own%20Program.png?itok=G2eVBRDI)
![A medium-skinned man with short dreadlocks stands in front of a fence and drinks a can of juice.](/sites/default/files/styles/article_teaser_image/public/fields/images/article/man%20drinking%20juice.png?itok=sy0lCN_v)
Wellness in a Can
![A group of people stand outdoors in front of a rainbow decoration made out of recycled aluminum cans.](/sites/default/files/styles/article_teaser_image/public/fields/images/article/crown-1420-img01.png?itok=10x6QiCB)
Boosting Aluminum Can Recycling Rates in Europe and Beyond
![](/sites/default/files/styles/article_teaser_image/public/fields/images/article/BR_WOPA070517_D057_HD%20720p%20%28002%29.jpg?itok=3s8tvtMe)
World Biodiversity Day: Building a shared future for all life
![The logo for the Aerosol Recycling Initiative which features a drawing of an aerosol can with a gray, green, and blue design.](/sites/default/files/styles/article_teaser_image/public/fields/images/article/ari-logo-00.png?itok=hk7hXJjv)
Industry Value Chain Launches Aerosol Recycling Initiative
Crown Holdings, Inc. Elects Timothy J. Donahue as Chairman of the Board
![A group of Crown employees stand in a warehouse wearing safety glasses and earplugs with a sign that says "Stop, think, act."](/sites/default/files/styles/article_teaser_image/public/fields/images/article/Stop-Think-Act_visual.jpg?itok=fD3B4LY3)