As part of our role as a major manufacturer with corporate responsibility, we are committed to safeguarding the shrinking water supply in various regions around the world. Water is not only critical for supporting local ecosystems and preserving biodiversity, but also for providing safe, clean drinking water to entire populations and to nurturing critical agriculture. By improving water efficiency in our operations and by focusing on water replenishment, we help to bolster the availability of such a precious resource and to protect the future of diverse environments and communities.
 

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Amman, Jordan

Our upcoming water replenishment effort in Sahab (Eastern Amman) advances practical solutions in one of the world’s most water‑scarce settings. Working with GWP‑Med and Jordanian water authorities, the project combines urban rainwater harvesting with district metering, pressure management, and leak detection to reduce losses, capture rainfall for beneficial use, and strengthen local water‑supply reliability.

Replenishes over 8 million gallons of water annually.

Captures Rainwater for recharge and non‑potable use.

Targeted repairs and metering reduce water loss.

10-year monitoring ensures long-term project accountability.

Tunis, Tunisia

Started in 2025, our replenishment effort in Tunisia’s Medjerda Basin is advancing water security in a strategically important watershed that supports agriculture and the Greater Tunis region. Working with GWP‑Med and local stakeholders, the project introduces smart agro‑irrigation to improve precision, reduce withdrawals, and strengthen climate resilience in a water‑stressed region.

Replenishes nearly 8 million gallons of water annually.

Helps communities adapt to climate and water challenges.

Outcomes monitored through a 10‑year post‑completion plan.

Improves water efficiency: Smart irrigation reduces agricultural water use.

Group of people standing in front of a roadside sign for the Las Arenitas treatment plant, artificial wetland, and photovoltaic power facility in Baja California, Mexico.
Aerial view of the Las Arenitas treatment wetland in a desert landscape, featuring large reflective treatment ponds, green wetland basins, and surrounding sandy terrain with mountains in the background.

Ensenada, Mexico

Kickstarted in 2024, our third water replenishment project centers around the Colorado River Delta, aiming to secure sustainable water sources for both people and nature while creating water savings for instream flow restoration. Created in partnership with The Nature Conservancy and set near our Ensenada, Mexico plant, this project intends to bolster critical water supply to the stressed and growing Baja California region.

Returns over 310 million gallons of water annually to the regional watershed

Enhances aquifer replenishment

Two people walking uphill in a lush, green rural landscape with rolling hills, scattered farms, and small ponds. The background features distant forests and a partly cloudy blue sky.
A dense forest scene with a small, shallow stream running through the undergrowth. The area is surrounded by thick vegetation and natural foliage.

Cabreúva, Brazil

The first of our watershed replenishment efforts focused on the São Paulo Water Fund conservation project through a three-year collaboration with The Nature Conservancy and other partners. Now completed, this initiative aimed to enhance water security for the threatened Jundiaí Mirim Watershed, crucial to the water supply for our Cabreúva facility and the larger Piracicaba, Capivari, Jundiai (PCJ) basin serving over 10 million people. 
 

Protects 100 hectares of forest annually

Saves over 15.5 million gallons of water annually

Replenishes >50% of water used in our local operations

Offsets 1,310 metric tons of CO2 annually

A group of people posing in front of a circular water tank in an outdoor setting, with a rural landscape and distant mountains in the background. The individuals are dressed in professional attire.
Wide view of a rural landscape with a circular water tank in the foreground, surrounded by dirt paths and sparse vegetation.

Korinthos, Greece

We established our second replenishment project near our Korinthos, Greece facility in partnership with the Global Water Partnership–Mediterranean. Focused on technical changes, this initiative aims to enhance the efficiency of the municipality’s water treatment plant through measures such as recirculating and re-treating filter backwash water. Completied in 2024, the project improves community access to safe, clean water, as well as preserves the water basin that serves our local plant. 
 

Replenishes nearly 7 million gallons of water annually

Balances our local water consumption levels

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    Crown Water Replenishment Meter
    6 7 8 8 2 3 2 2 2
    GALLONS SAVED
    2 5 6 9 6 2 6
    CUBIC METERS SAVED

    Awareness that the global water supply is at risk informed Goal #9 in our Twentyby30™ sustainability program: In 2030, be replenishing 100% of water consumed by our Beverage Operations in extremely high-stress watersheds back to those watersheds. This target includes steps to: 

    • Validate number of Beverage plants in extremely high-water stress locations
    • Identify watershed level projects to implement in extremely high-water stress locations
    • Implement projects in collaboration with local partners, including water access projects
    • Measure and report project implementation progress.

    Today, we are leading water replenishment efforts in several areas of the world and continue to explore new project sites. The goal? Balance our operations' water consumption levels and improve the quality of watersheds and water basins wherever we are able.
     

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    Sao Paulo Water Fund, Episode 1:
    Representatives from Crown underscore the importance of the global water supply and introduce the Sao Paulo Water Fund project, executed in partnership with The Nature Conservancy.

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    Sao Paulo Water Fund, Episode 2:
    Landowners in Brazil and representatives from The Nature Conservancy share the impact that water replenishment programs create for local communities, as well as highlight effective program elements like reforestation.

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    Korinthos, Greece Replenishment
    Crown employees and municipality leaders, along with representatives from the Global Water Parnership-Mediterranean, shed light on the area's water stress and how the installation of new water recycling and reuse equipment will bolster local resources.
    Target Projects
    Asia
    Spring 2026
    Europe
    Spring 2026
    Middle East
    Fall 2026
    North America
    Spring 2026