With the increased competition for consumer dollars in the beverage market in general, energy drinks brands continue to choose metal packaging for the format’s many inherent benefits. For example, beverage cans have a large, printable surface area that serves as a 360-degree billboard for brands on store shelves, which is typically not feasible with other packaging formats. Utilizing a variety of printing techniques and finishes, ranging from texturized surface, to bold, striking colors that call out nutrients and other benefits, metal packaging offers multiple ways to excite consumers and ultimately build strong connections.
Crown’s sleek style and slim style cans are all suitable for energy drinks and can help attract the attention of younger, more active consumers. Along with being easier to grip and visually appealing, sleek style and slim style cans provide an effective barrier against light and air, keeping energy drinks fresher longer and allowing them to chill quickly. Additionally, like all beverage cans, these sleek and slim style cans are easily stackable, lighter to transport and 100 percent and infinitely recyclable.