Innovations in Beverage Cans

Reveal Inks
Crown’s Reveal temperature sensitive inks offer brand owners a unique opportunity to increase engagement with consumers before, during and after beverage consumption. Formulated in partnership with Chromatic Technologies, Inc. (CTI), graphics can change to ‘reveal’ specific imagery and messaging as the cold product inside is consumed, fostering greater interaction between consumers and brands.
CrownSmart™
CrownSmart™ is a new innovation designed to connect brands with end-users, allowing brands to gain an edge with the end user and access unrivalled consumer data.
Global Vent™
Crown’s Global Vent™ is a unique beverage end technology that features a dual aperture opening to facilitate a smoother pour from the beverage can, enhancing the consumer experience. Consumers simply open the beverage can as usual, turn the tab to align it over the button-shaped depression to the right of the main opening and then press down to activate the second aperture.
SuperEnd® Beverage Ends
When Crown introduced the revolutionary SuperEnd® beverage end technology, it was the first major breakthrough in beverage end design in nearly 20 years. The end reduces metal use by 10% and its unique geometry delivers several key benefits to fillers.
360 End®
With Crown's 360 End®, the entire lid of the beverage can is removed, turning the metal can itself into a drinking cup and eliminating the need for separate glassware. Ideally suited for the beer industry, the 360 End® allows the full flavor and aroma of the beer to hit the drinker’s senses.

Success Stories

Lipton® Iced Tea
To engage attendees of Tomorrowland, the popular Belgian musical festival, Lipton® Iced Tea partnered with CROWN Bevcan Europe and Middle East, to bring the design of a new beverage can to life with thermochromic inks.
The London Beer Factory
Guinness Limited Edition Beverage Can
Anniversaries are always worth celebrating, especially when they represent significant milestones.
Aegir Bryggeri
Craft beer has increased in popularity across Europe, and Norway is certainly no exception. As in other parts of the world, European craft brewers like Norway’s Aegir Bryggeri, are relying on beverage cans to bring their products to market thanks to the format’s many convenience and sustainability-driven attributes.